Conceptual Design

Providing complete visual design & development services for  Feature Films, Television Shows, PC / Console Games and Intellectual Properties. Whether you have Characters or Creatures, Props or Vehicles, Landscapes or Environments that needs to be realized, from Rough Concepts to Finished Designs, Mauricio Ruiz will effectively deliver top quality imagery within the time frame of your project.

  • 2D Thumbnail Sketches
  • Rough 2D Images / 3D Sculptures
  • Color Exploration
  • Polished 2D Painting / 3D Models
  • Photo-realistic Images
  • Make-Up Design (Prosthetic or CG)
  • Adaptable to any Project’s Art Style (Cartoon to Realistic, Children to Adults)

Character Design

Specializing in Character Creation for Feature Film and Network Television Studios, PC, Console and Mobile Game studios, and other Intellectual Properties. With a solid foundation in traditional figure drawing and painting, a powerful knowledge of Human and Animal Anatomy, and an aesthetic for either the Organic or Hard Surface, Mauricio Ruiz can help realize your vision and bring your characters to life!

  • Heroes & Villains
  • Humans & Aliens
  • Creatures (G-rated to R-rated)
  • Indigenous Wildlife (Plants & Animals)
  • Robots
  • Undead
  • Costume Design
  • Science Fiction, Fantasy, or Historically Based


Using 2D and 3D Art and Design to communicate a your story, message or idea. After defining the briefs to inform, persuade or entertain a client’s intended audience, we can begin to adjust the mood and style of the illustration accordingly. Mauricio Ruiz will liaising with clients, editors and authors in order to understand and interpret their business needs.

  • Traditional & Digital Illustration
  • Roughs & Color Exploration
  • Stylized to Photorealism
  • 2D & 3D Illustration
  • Editorial (Magazines, Comics, Newspapers, etc.,)
  • Books (Children’s, Graphic Novels, Covers, etc.)
  • Merchandizing
  • Fashion
  • Corporate
  • Multimedia (Video Games, Websites, etc.)

Branding & Advertising

While advertising methods are constantly changing, one thing remains the same,  the need for brands to connect with audiences on a basic human level. With a multidisciplinary approach, Mauricio Ruiz can identify and distinguish your Brand identity in the eye of your consumers.

  • Brand Identity
  • Brand Re-Design
  • Advertising Campaigns (TV, Print, Digital Media, Events, etc.)
  • Web & Mobile UI
  • Graphic Design
  • Pitch & Presentation Art
  • Iconic Characters for Campaigns

Rapid Prototyping

3D Modeling and prepping for 3D Printing. Understanding the tools and printing methods to help you bring CG models into the real world. Rapid Prototyping (or 3D Printing) for Special Effects Pipelines, Product Design Prototypes, and Toys or Merchandizing.

  • Designing 3D Assets for Rapid Prototyping
  • Prepping 3D Assets for Various Printing Methods
  •  Hollowing, Keying and Cutting 3D Assets
  • Coordinating with Production Teams or Manufacturers

Product Design

Designing and developing great innovative products comes about by combining functionality, relevance and visual appeal. Since the consumer market is constantly shifting, the marketplace demands products that connect emotionally to us and our environments. Mauricio Ruiz understands the vital role design plays in translating your vision into meaningful products and experiences.

  • Concept Ideation
  • 2D Thumbnails
  • 2D & 3D Roughs
  • Color & Material Exploration
  • Finished 2D & 3D Images